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Boosting Boots: adidas Snowboarding Introduces The “BOOST™”

Our friends over at adidas Snowboarding are proud to announce the BOOST™, featuring “springy and responsive cushioning to energize your riding with more efficiency and maximum comfort in any condition, on any terrain.” The BOOSTTM foam technology “also lends an ultra-comfy ride that is 3X more resistant to temperature change than traditional EVA foam cushioning.” Their Blauvelts were a staff favorite last year–we can only imagine this takes it one step further.

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