Through creative wisdoms and humor, Mervin Mfg has bucked the slide toward corporate like no other brand. In issue #3.1 Jeff Galbraith tracks down company founder, mad scientist, and master storyteller Mike Olson to document his amazing tale. Throughout the course of this wide-ranging and 10,000-word interview, Olson explores everything from the history of the Gnu name and the Lib Factory’s drive toward sustainability, to the home birthing of his daughter, Palonia, and the tragic humor behind his father’s fatal accident in Alaska.